AI Insights · Timothy · October 2024
Top 5 Personal Finance Apps on iOS in the Netherlands: Q3 2024 Performance
Explore how the leading personal finance apps, including Splitser, Woolsocks, Dyme, Ockto, and Splitwise, performed on iOS in the Netherlands during Q3 2024, with insights on downloads, revenue, and active users.
In the third quarter of 2024, the performance of the top five personal finance budgeting and planning apps on iOS in the Netherlands showcased interesting trends in downloads, revenue, and user engagement. Here's a closer look at how each app fared during this period.
Splitser - WieBetaaltWat maintained a strong presence with weekly downloads beginning at around 10.6K in early July and peaking at 13.2K mid-month. However, a gradual decline was observed, ending the quarter at approximately 6.7K. The app's active user base saw a similar trend, starting at 32.1K and peaking at 38.6K in mid-July, before gradually descending to 29.6K by the end of September.
Woolsocks: The money app experienced a varied download trend, with a notable surge in the first week of September reaching 6K from a lower average of about 3.5K earlier in the quarter. The app's active users grew steadily, starting at 24.4K and rising to 29.5K by the end of the quarter, indicating increased user engagement.
Dyme: Expenses, Budget & Save saw a consistent download pattern, starting with 2.9K and peaking at 4.2K in August. Revenue for Dyme fluctuated, starting at $1.6K, peaking at $3.9K in late August, and closing the quarter with $3.2K. Active users showed a modest increase from 6.2K to 7.5K mid-quarter before stabilizing around 6.4K.
Ockto displayed a steady increase in downloads from 1.9K to 2.3K towards the end of September. Although there was no revenue data available, the consistent download growth suggests a stable interest among users.
Splitwise recorded a slight decline in downloads from 834 in early July to 676 by September's end. Revenue for Splitwise remained relatively stable throughout the quarter, hovering around $250 to $320 weekly. Active users fluctuated slightly, starting at 3.9K, peaking at 4.4K in late July, and closing at 4K.
These insights, sourced from Sensor Tower, highlight the dynamic nature of the personal finance app market in the Netherlands. For more detailed analytics and further insights, you can explore Sensor Tower's comprehensive data offerings.
